Program Manager-Recruitment Marketing

J  o  b    D  e  s  c  r  i  p  t  i  o  n

          Joy                         Care                      Competence                    Respect

Position Summary

The Program Manager-Recruitment Marketing is responsible for the entire recruitment marketing for Hospital Sisters Healthcare System (HSHS) leveraging a range of marketing strategies including digital, print, and social media campaigns to effectively engage active and passive candidates through collaboration with Talent Acquisition, Marketing, and operational leadership. Additionally, this role administers our internal referral program and vendor platform and is responsible for job fair coordination and advertising support.

Bachelor’s degree in marketing, communications, business, or related degree is required.

5 years of demonstrated recruitment marketing and/or employment branding experience is required, preferably within healthcare.

1 year of direct vendor management and/or marketing project management is required.

1 year of social media management is preferred.

1 year of marketing campaign management is preferred.

N/A

Excellent written and verbal communication skills.

Excellent collaboration skills with various stakeholders; ability to develop strong relationships.

Demonstrated time management and prioritization skills.

Continuously stays abreast of changes with recruitment marketing and associated technology; serves as a knowledge expert.

Ability to understand organizational strategy and department priorities to influence candidate interest in HSHS.

Possesses strong technical aptitude.

Incorporates corporate branding into employer value proposition to ensure recruiting strategies address the right audience through close collaboration with internal marketing team.

Manages employee referral program including policy management, payment review, budget management, campaign/contest creation and deployment, and internal marketing efforts.

Creates content for the HSHS Career site, media requests, and print requests through collaboration with internal marketing team to ensure brand standards are upheld.

Develops social media posts and recruitment ads for the System.

Oversees the vendor management of programmatic and campaign creation while adhering to budget requirements.

Coordinates virtual job fairs, marketing, and vendor management for the System.

Possess the information, skill, and understanding of the work to be performed.  Actively participates in continuing education opportunities and maintains certifications, licensure as appropriate.

Abides by all safety requirements including demonstrating proper hand hygiene and wearing of Personal Protective Equipment (PPE), if applicable. 

Complies with all standards, policies and procedures including dress code, attendance and punctuality.  Attends required in-services and meetings and completes all mandatory competencies by deadline. Commits to keeping all patient, student or colleague information confidential and maintains ongoing communication and collaboration with team members. 

The purpose of this job description is to provide a summary of the major responsibilities performed by colleagues in this position. Colleagues may be requested to perform tasks other than those specifically presented in this job description.  Variances in job duties performed may exist between facilities, and colleagues may perform other related duties as assigned to meet the needs of the organization.

PHYSICAL, MENTAL AND ENVIRONMENTAL REQUIREMENTS

Physical, Mental and Environmental Requirements Category:

Administrative

Standing

X

Walking

X

Sitting

X

Lifting

X

20 lbs.

Carrying

X

20 lbs.

Pushing

X

20 lbs.

Pulling

X

20 lbs.

Climbing

X

Balancing

X

Stooping

X

Kneeling

X

Crouching

X

Crawling

X

Reaching

X

Use of Hands/Dexterity

X

Talking

X

Hearing

X

Eye/Hand/Foot Coordination

X

Extreme Cold

X

Extreme Heat

X

Humid

X

Wet

X

Noise

X

Hazards

X

Temperature Change

X

Atmospheric Conditions

X

Vibration

X

Other